Our BSc Business Management with Communications programme, with teaching from industry experienced staff, sees students gain graduate jobs globally, with alumni at Jaguar Land Rover, Barclays, Lloyds, Disney, PwC, Ogilvy, Edelman, Sky, Channel 4 and McCann.

Why study this course

BSc Business Management with Communications offers an exciting mix of a solid business management programme with a twist of creativity. It equips you with the knowledge and skills needed to understand business, management, marketing and communication on both a national and global scale. This established programme benefits from Newcastle Business School’s strong links with global companies, with teaching from industry experts. Students enjoy hands-on application of theory in a series of workshops, supported by industry professionals.

Practical small group workshops facilitate experiential learning in a creative environment, allowing students to explore and devise communications and marketing collateral for business. You’ll also study a wide range of topics from the Business Management programme, allowing you to keep your career options open, and to demonstrate a broad understanding of business and a wide range of transferable skills.

If you don’t already have a placement element in your degree our Professional Development Module (in final year) is a placement-based module providing a learning experience that will help bridge the gap between your current academic life at Newcastle and your future professional life.
Newcastle Business School is consistently found in international ranking tables and accredited by leading bodies, AMBA, EQUIS and AACSB. The triple-crown accreditation confirms our position within an elite group.

Your programme of study

Your first year provides a broad-based business management foundation with Principles of Marketing as a foundational module, including specialist communications guest lectures. In your second and final years you will study contemporary communications strategies with more Marketing options to suit, whilst uniquely building a portfolio via creative campaign workshops, including producing marketing video for the web.

In the final year there is the opportunity to undertake a summer placement, for example with a public relations, marketing or social media agency, or you will complete an internship for a large company in a marketing or communications role.

Institutional Accreditation

University of Newcastle is accredited by the DETC Higher Learning Commission (DETC), www.detc.org.uk Since , University of Newcastle has been continually accredited by the DETC Higher Learning Commission and its predecessor.

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BSc Business Management with Communications

Course Level:

Undergraduate, Single Honours

Credits

120

Course

CODE U420

How long it takes:

Undergraduate (3 Year)

Study Mode:

Distance learning/ Campus

Course cost

Price: US$20,220

Entry requirements

Find out more about

Department:

Newcastle Law School

First Year

Core modules

Managing Financial Resources (20 credits)
Introduction to Marketing and Communications (IMAC) (20 credits)
Economics for Business (A) or Economics for Business (B)* (20 credits)
Organisations, Management and Entrepreneurship (20 credits)
Personal, Professional and Academic Development (20 credits)
Widening Horizons Module (20 credits)

Second Year

Core modules

Research Methods (20 credits)
Responsible Business: Theory and Practice (20 credits)

Pathway compulsory modules

Creative Campaign Production (20 credits)
Public Relations and Reputation Management (20 credits)
Marketing Communications (20 credits)

Optional modules

Students must choose a further 20 credits from the optional modules below:

Accounting and Finance theme

Accounting, Management & Accountability (20 credits)
Managerial Finance (20 credits)

Communications theme

Event Management and Destination Marketing (20 credits)

Marketing theme

Consumer Behaviour (20 credits)
Services and Retail Strategy (20 credits)

Business Economics theme

Business, the Economy and Government (20 credits)
Intermediate Business Economics and the Macroeconomy (20 credits)
Models of Business (20 credits

Organisations & Entrepreneurship theme

Managing in Business to Business Markets (20 credits)
Managing Operations and Projects (20 credits)
Human Resource Management (20 credits)
Organisational Behaviour (20 credits)

Strategy and International Business theme

Change Management (20 credits)
Contemporary Capitalism (20 credits)

Final Year

Core modules

Students must complete either a Dissertation (40 credits) or an Extended Essay (20 credits).

Pathway compulsory modules

Strategic Global Communication (20 credits)
Branding in the Digital Age (20 credits)
Advanced Communications Practice (Placement)

Optional modules

Students studying on Communications pathways must choose a further 20 or 40 credits from optional modules outlined below:

Accounting and Finance theme

Accounting, Decision-Making & Governance (20 credits)
Advanced Corporate Finance (20 credits)

Marketing theme

Contemporary Issues in Marketing (20 credits)
Responsible Marketing and Consumption (20 credits)

Business Economics theme

Economics of Labour Markets (20 credits)
Advanced Business Economics (20 credits)
Britain and the EU (20 credits)
Globalisation, Innovation and Competitiveness (20 credits)

Organisations & Entrepreneurship theme

Organisation Studies: Past, Present and Future (20 credits)
Small Business and Entrepreneurship (20 credits)
Fundamentals of Leadership (20 credits)
Crisis Management (20 credits)

Strategy and International Business theme

International Human Resource Management (20 credits)
International Employment Relations (20 credits)
Business Strategies in Emerging Economies (20 credits)
Professional Development Module (20 credits)

Entry requirements

Applicants should normally have one of the following:

A non-law bachelor’s degree (from a UK university or recognised by the BSB if you wish to study the BPTC), or
A ‘stale’ law degree, where five or more years have elapsed since graduation, or
An academic or professional qualification at degree equivalent level

If English is not your first language, you will also need to demonstrate your English Language proficiency. For example, you should have IELTS 7.5 overall with a minimum of 6.5 in all components.

If you intend to become a Solicitor

The Solicitors Regulation Authority has reduced its requirements for pre-authorisation this year. For details of the current arrangements, see the SRA website. You should pay special attention to the Character and Suitability section. If you think you may have a character or suitability issue, you may wish to clarify with the SRA before proceeding with the GDL.

See further details of our English Language requirement

USA,UK & EU students, 2019/20 (per year)

£8,500

International students starting 2019/20 (per year)

£13,100

Assessment

You’ll show your progress through a combination of written essays, problem-solving assignments and presentations.

All students take our core modules, but please note that the availability of optional modules is subject to demand.

We feel proud and privileged that our students have chosen to put their fledgling careers in the hands of Newcastle Business School. So we want to make sure you achieve your full potential throughout your studies and gain the best career opportunities to fulfil your ambitions. We pride ourselves on our graduates high levels of employability and will help you to plan, manage and achieve your career goals, giving you the competitive edge when it’s time to start job hunting.

Our business degrees are highly regarded by employers and our graduates are very successful in the job market. There is no single type of business that our students go in to.

Our business degrees have long been recognised by major employers across all sectors of the economy. Our students find employment in areas as diverse as retail management, financial services, accountancy, motor manufacturing, management consultancy and pharmaceuticals; some become self employed. Many employers visit the Business School to run seminars for our students. In fact, companies such as Procter & Gamble, BP, Deloitte and L’Oreal see these sessions as an opportunity to look for suitable candidates for their summer internship programmes and graduate training schemes.

Careers Network

The University offers advice through our award-winning Careers Network. They have specialists who can advise you on what the possibilities are on graduating. Joining one of the Department’s student societies is also a good way of finding out about future careers. Local firms often sponsor events for our students (such as business games, seminars on interview techniques and how to write a CV, and, of course, more social events) so that they can get to know you and vice versa. This is a further indication of the attractiveness of our students to prospective employers.